A combination of a desire to set up our own business and a realisation that there was a gap in the market for a dedicated Irish company selling Korean brands sourced directly from Korean manufactures led to the creation of Damsel.
Younger skin has the ability to adopt a limited skincare regime of cleanse, tone and moisturise. However, as skin matures, there is a need to introduce more products and processes to the daily routine to keep skin youthful, radiant and hydrated.
With this in mind and the 10 step skin regimen used by Korean women as a guide we decided to not only source the products for the website using the Korean methodology but also their brands. We found that the Korean skincare products deliver in terms of radiance and hydration yet in an innovative way using highly regarded formulas and at an affordable price compared to the top US and European brands.
Up until recently there was no supplier of Korean brands in Ireland whether online or in retail stores. When we did manage to find an Irish store stocking Korean brands, we had to purchase what was available on the day as opposed to what we would like to buy. In addition, as there were no Irish online stores, products had to be purchased from websites based abroad which meant potentially incurring steep delivery charges and experiencing a time delay in receiving the much coveted products. These factors contributed to the decision to investigate bringing the top Korean brands to Ireland and distributing them from here. A number of retail stores now stock Korean skincare brands which is testament as to how popular the use of these products has become.
A business was created but next came the decision as to what brands to stock. After months of research and lengthy discussions with an Irish friend of ours (also a Korean skincare fan!) who was just back from a buying expedition in Seoul for a top Danish Department Store, it was decided that the Mizon (pronounced “Mee-zon”) brand was the right fit for our online store. It has a wide range of products aimed at both the more mature market and the 18 – 29 age group who are introducing more products into their daily routine at an earlier age. Their products are affordable and use very interesting ingredients including the much talked about snail mucin filtrate. Mizon also export to over 40 countries around the globe and won the Global High Technology Beauty Brand award at the 2016 International Beauty Brand Awards. A partnership was agreed and we are so excited for Mizon to be our debut brand and to be the distributor of the Mizon brand in Ireland. Our second brand to be stocked on Damsel is Manyo Factory. We realised that customers want products that are effective but that also contain natural organic ingredients and Manyo Factory ticked all of the boxes. All products are cruelty free (not tested on animals), contain no artificial fragrances, preservatives or animal derived ingredients. We are super excited that following testing of their products that we are now distributing Manyo Factory in Ireland. As you can see, we are sourcing the products direct from the manufacturers which guarantees their authenticity. We have also selected and tested the products on our site and picked what we think are the best so that you don't have to! We are currently in talks with more manufacturers both in Korea and worldwide and will be adding brands in due course.
If there is a particular K-Beauty or worldwide brand that you would like to see available on the store? Or are there other products within the brands available for sale that you would like to see stocked? Let us know and we will do our best to source them for you.